CELEBRIBIES: THEY ARE NOTHING WITHOUT PUBLICISTS




ON TOP: Minnie Dlamini
picture: www.sabc.co.za

 

Some people may wonder why some celebrities are more popular or percieved than others, their appearence in the media/ media coverage is times-two than others...why? if you don't know why, let me tell you "its because of their publicists" who send news about their clients (celebrities) to the media. These publicists play a vital role in shaping individual's reputation, for an examples, public figure such as Minnie Dlamini has her own publicists.



ABOVE: the importance of publicity in
entertainment industry.
picture: www.publicity.co.za



You can (sometimes) find that artists especially those who are  still struggling have no one who is responsible for the public relations activities or they just hire their friends or relative to hold public relations activities, maybe because they believed that they has connections in the media industry but when the times' going you discover that there is no success, there are no connections, where do you think they up to? they end up not unknown.
 My point here is to emphasize the importance of publicists in celebrity lifestyles (industry), thus each public figure must have his/her publicist of which will benefit his/her popularity.

2012 SATMA AWARDS: ALL ROADS LEAD TO THE EASTERN CAPE



ABOVE: satma awards celebriting
7th anniversary this year
pic: www.satmaawards.co.za



My culture, your culture, one nation...if you know things and you're a music fan definitely you know what I am talking about. The South African Traditional Music Achievement (SATMA) awards incepted in 2005 to promote, preserve, uplift, develop, stage multicultural exchanges, honour and award traditional musicians across racial and ethnic background. From 2006 until last years' 6th anniversary SATMA awards were hosted in KwaZulu Natal, but this year, all roads lead to Eastern Cape as SATMA will be hosted in EC for the first time.



ON THE GO: Mr Goba, CEO and founder
of satma awards. www.satmaawards.co.za



According to satma website, on the 26 of  July public nominations were officially opened and this nomination process ended on the 9th of August 2012, this will be followed by the announcement of nominees 2012 which will take place on the 25th of August2012 at the Walter Sisulu University Zamukulunga campus in Mthatha starting at 18h00 to 19h00.



ABOVE: Satma
awards 2012
pic: www.satmaawards.co.za



PARTNERS OF SATMA AWARDS:

• Eastern Cape provincial government
• Ilanga newspaper
• Premier Hotels Group
• Buffalo City Metro
• National Heritage Council of S.A
• SABC

And the ambassador will be South African artist Ntando Bangani and official date of the event and the venue will be announced at the 2012 nomination announcement.

SABC TO LAUNCH NEW 24-HOUR NEWS CHANNEL



TAKING THE LEAD: Sabc to launch new 24
hour news channel. picture www.sabc.co.za



The SABC, which is the public broadcaster, introduces new 24-hour news channel over their three television channels (This was revealed by a new GCEO Lulama Makhubo during the interview with channel24 on Monday. Well...it seems as SABC is taking a ladder to the top in satisfying their publics and sustaining this competitive industry. While reading this article I picked up some of the good practices which were taken; in terms of communication and partnership.

 

ABOVE: Sabc group chief executive Lulama
Makhubo. www.sabc.co.za



THEY DID IT RIGHT:

• This news channel would be multilingual.
• Will be available around african continent.
• They have partnership with Multichoice' DStv.

The news channel would first be available on DStv and later be offered on digital torrestrial television when the signal came on. To SABC these are the good news, but  I'm really concerned about two questions;  SABC is known by poor service-are they going to manage all these channels? secondly, as this channel will be available on DStv-what about those who don't have DStv?...Well...afterall I would like to congratulate the SABC for their work. For more www.channel24.co.za

TOPBILLING: SABC3'S PRESENTER SEARCH CONTINUES






ABOVE: SABC3's presenter search continues as we are
about to end.
(picture: www.sabc3.co.za)



SABC3s' Top Billing in partnership with Nedbank are doing it yet again this year. The "MyTop billing Dream" presenter search is on, and it is about to end as we having top 7 contestants on the list remaining as the auditions were held in almost all big cities.

TOP 7: [ WHO'S THE BOSS]

• Chamendran
• Greg
• Jonathan
• Kanya
• Lauren B
• Lynelle
• Zama N

They are all perfect for this position, but the question is, do all relevant stakeholders involved in deciding who's suitable for this position? I mean in terms of communication: do the public allowed to vote? or its just judges decision on who's leaving and who's safe?. While I was visiting their website, I didn't see any ordinary voting procedure (SMS line procedure) but I saw only online voting where Jonathan was leading with 24% followed by Zama Ngcobo with 20% of votes. In overall, I think would be wise if they can include the public as well to participate in deciding who's perfect because they're the one watch the programme.